When businesses find their answer in Microsoft Dynamics 365, be that ERP or CRM implementations, they are often set in the knowledge that they have an industry-leading solution capable of answering all of their questions about how their business is performing. While this is certainly true, there exists another level in the solution – a verifiable data and analytics endgame, capable of teasing out every efficiency conceivable in the business.
Step forward Azure Synapse Analytics.
Azure Synapse Analytics, or simply ‘Synapse’, is a way for users to not only collect information from various locations, but also to develop them cohesively so that they can be served together to end users. This approach helps to enrich every source and increase the added value of reporting. If you need reporting to help make decisions, Synapse can help provide that. If you need reporting to help quantify the effect of that decision (and ensure you can react appropriately), Synapse can help provide that too. It really is a central pillar for an entire organisation’s reporting needs.
Create clarity on sources
One key issue facing all consumers of reporting, from day-to-day operational users right through to senior leadership and C-suite users, is the difficulty of bringing together and relating different sources into one cohesive estate. Breaking down financial reporting by different projects, identifying true marketing ROI and quantifying website or application enhancements in monetary terms can all be vital in ensuring your business is making good decisions at critical junctures. Yet due to the disparity in informational sources, it’s often the place where the business need grinds to a halt.
Synapse, along with Azure Data Lake Storage and its deep suite of connectors, helps to simplify this process, allowing data professionals to bring all that information into one central place in a tight and controlled way.
Manipulate information in a way that provides real insight
With the data from various sources in a central location, Synapse offers Synapse Pipelines – a suite of tools to read, manipulate and create information that will actually be useful for the business in various guises. If the C-suite want an overview of all the key information, that can be built. If a junior manager wants to have a detailed report on operational processes he owns, that can be built too – all from the same source with the same platform and tools.
Give everybody the tools that they need
Furthermore, once a reporting estate is provisioned and engineered in Synapse, it can serve that information to almost any reporting or analytics resource, helping ensure information gets to the individuals who most need it, in the way that they want it:
- Data analysts looking to build reports in Power BI can do so using the information coming directly from Synapse.
- Data scientists looking to analyse deep troves of historical data and produce forecasts and models can do so directly from Synapse.
- Even business analysts looking to self-serve can draw data from Synapse and perform any ad-hoc analysis that they need.
The simplicity of Synapse as a holistic solution helps clear the fog involved in developing a data solution that works for the whole business and gives businesses all the tools they need to start making great decisions and separating themselves from the pack.
Perhaps it’s time to consider Azure Synapse Analytics for your reporting and analysis endgame with Inciper?
Inciper takes a strategic, value-driven approach to implementing Synapse as part of a holistic Azure Data Platform solution. We put value at the top of the agenda, enabling an analytics platform that can deliver intelligent business insights quickly and consistently; revolutionising the way key stakeholders and executives in your business make decisions.
