For over 75 years, Goodfellow has been a trusted supplier of materials to
the research and development sectors worldwide. Renowned for their
dedication to solving complex challenges, the company has consistently
supported science and industry with innovative solutions
The Challenge
Supported by Private Equity, Goodfellow has ambitious growth plans, fuelled
by organic growth and through acquisition. Such plans necessitated the
creation of an IT strategy, which was agreed in 2022 and aimed to provide
technology suitable to both support the growth and to address and mitigate
technology risk (including cyber).
Central to this IT strategy was project ADA, which featured the replacement
of the Goodfellow legacy ERP systems as a central deliverable, providing a
technology stack appropriate to:
- Support complex global operations
- Integrate with existing Salesforce CRM, new Adobe Commerce
eCommerce platforms and other third party systems.
- Provide management insight through Data & Analytics.
- Provide a platform to leverage future technology advancements
including AI.
Why Inciper?
D365 F&O and Inciper were shortlisted by an independent review of ERP
solutions, and Inciper was then selected for their expertise in complex
manufacturing solutions, their approach to integrating consultant and client
project teams, and the quality of their consultants
The Solution
Inciper began with a discovery and design engagement to validate
Goodfellow’s business requirements and identify optimal solutions. This
phase resulted in a comprehensive Solution Blueprint detailing:
- The deployment strategy for Microsoft Dynamics 365 Finance &
Supply Chain (D365F&O) and Data & Analytics (D&A).
- Integration requirements between Dynamics, Salesforce, Adobe
Commerce, and other platforms.
- A clear implementation plan and timeline, including strategies for data
migration and integrations.
Outcomes of the Transformation
The implementation of D365 was completed within approx. 16 months,
and is enabling Goodfellow to achieve its strategic goals, including:
- Digital Enablement: Enhancing customer experiences by meeting their
needs efficiently, fostering innovation, and driving satisfaction.
- Regional Sales Optimization: Gaining localized insights to grow the
customer base and secure more regular purchases across the product
range.
- Offer Development: Expanding product ranges, improving internal
capabilities, and extending geographic reach through partnerships,
supplier collaboration, and strategic acquisitions. Enhanced pricing
strategies across global, local, and product ranges are driving both sales
and margins.
